Every day, over 270,000 trees are cut down to meet the global demand for toilet paper. Yet there are more sustainable alternatives that work just as well.
The Good Roll helps keep trees where they belong: in the ground. Their 2-ply toilet paper comes as a maxi roll (400 sheets) and is made from 100% European recycled paper, which uses less water and produces fewer CO2 emissions. The paper contains no chlorine, dyes or fragrances. The packaging is 100% plastic-free.
Through the Simavi Foundation, The Good Roll reinvests 50% of its net profits in the construction of sanitation facilities in Africa.